Lauren McCarthy developed two social networking applications called “Crowdpilot” and “Inneract”. These two applications have redefined the social definition of networking and association. Crowdpilot is an application that people use to seek daily advice from one an other. Everyday activities can be recorded on to the application and crowdsourced for a series of advice from total strangers. From dating tips to dressing advice, Crowdpilot can be used for a range of doubts. Inneract on the other hand is a similar application created by Lauren McCarthy with a completely different goal. Inneract looks to connect people with similar interests in the spur of the moment and allow them to meet at a particular location to share certain aspects of their day together. As shown on the company’s website, for example, an individual can ask to share their meal with a complete stranger and the application would direct these people to one and other.
In my opinion, McCarthy’s applications are very different from any social networking applications I have come across so far. Although applications like Twitter and Instagram come close in terms of updating followers about your daily activity, the idea of being in touch with complete strangers at all times is out of the question when it comes to these applications. Facebook is another social networking tool that uses a very advanced privacy tools to ensure that two complete strangers don’t come across each others profiles unless they intend to do so. Although these applications are deemed to improve social interactions on a very high level, I believe that McCarthy’s applications do a far better job at connecting people with similar interests.
While Crowdpilot looks to help individuals seek advice from their community, Inneract allows them to find people with similar sets of interests. Not only do these applications improve social networking on the whole, they enhance the process of meeting new people and making friends. While some people may find the idea of making new friends extremely daunting, McCarthy’s applications improve this process drastically, refining your interactions and restricting them to allow you to meet people who you are truly compatible with. Crowdpilot can be used to smoothen the process of getting to know someone and Inneract can let you meet people who are just like you. Although these applications may not fall under the constraints of conventional social networking applications, they are definitely effective means of communication today.